Foreign Devils in the Flowery Kingdom By: Carl Crow
ISBN: 978-988-99633-3-0 Language: English Pages: 312 pgs Pub Date: October 2007
Meet the writer
Originally published in 1940, this is Carl Crow’s entertaining autobiography, the story of his more than 25 years of adventures and success in Shanghai during the tumultuous early decades of the 20th century. This book is a tale of East meets West set in the wild and heady days of inter-war China. It is an account of how two cultures clashed, bickering over business deals and social norms as they tried to find a way to live with each other.
"Carl Crow's experience offers valuable clues on how to be successful in China - and just as importantly, how to remain sane." - James McGregor, author of One Billion Customers.
"Carl Crow arrived in Shanghai in 1911 and stayed until 1937.During his quarter century sojourn on the China coast he traveled the entire country, reported on most of the major events in China between the would wars, founded China's first Western style advertising agency and made Shanghai his home.
"In Foreign Devils in the Flowery Kingdom, originally published in 1940, Carl recalls his 25 years in China and the lessons he learnt. He was almost unique among foreign commentators in taking the time and effort to understand and appreciate the Chinese and their culture while also providing a vivid portrait of foreign life in Shanghai - a city, which Crow accurately predicted 'will only now live in memories'". - Paul French
Who is Carl Crow?
Carl was a Missouri boy who studied journalism and then pitched up in Shanghai in 1911 to start China's first American-run English-language newspaper, the China Press. He then started his own advertising agency that made him wealthy and revolutionized advertising and brand management in China.He was one of the most prominent foreigners in China during the era between the world wars.